New Look for PerfectlyEarthly.com
Some web patrons may have noticed that the look of PerfectlyEarthly.com has changed recently. It started as a heavily green site, which didn’t seem to fit the personality of the web site, so I tried a softer green color with a different feel. It still didn’t seem right.
After talking with some friends about what would fit for colors, I decided on reds and browns. The reason for this is because reds and browns are earth colors more so than greens, which although they are lovely, they are plant colors. Fundamentally this site is about the earth.
Also, because I also work in web sites and design, I got carried away making the site too soft - because that’s what I liked. It is much easier to do design for other people and bring their vision to life. Figuring what to do for my own ventures is infinitely harder. But it helped a lot talking to other people about what they thought the most important aspects of my business were. The photo in the banner of all the stones also was decided on because it’s much more to the point and relates more easily to the site.
At this point I am satisfied with the look and colors, and things will be staying consistent for the forseeable future. I would love the hear what anyone else thinks about the new design, whether you’ve seen the old design or not.
Products will be ready for sale again soon. Because this entire web site was built from scratch as a side venture, it’s taken some time to get everything just right, especially with the checkout process. But, it is almost done and ready to go with it’s new improvements. I will also be adding quite a few products in the near future, so if you’re not seeing what you’re looking for, check back in a week or so. Also, let me know if I still don’t have what you’re looking for. I would love feedback in that area. : )
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January 27 2008 | Uncategorized | No Comments »
